Call Ozdachs at 415.347.6479|info_request@ozdachs.biz

Your Best Holiday Gift

SF Food Bank client

Boris and Svetlana are in their seventies. Supplemental Security Income, their only source of income, is not enough to pay rent on their Richmond apartment, utilities and buy food. — San Francisco Food Bank

When I help serve breakfast to men sleeping at my church during the February homeless shelter, the breakfast food — like the dinner ingredients — comes from the San Francisco Food Bank.

When 90 children from poor Tenderloin and Western Addition families get afternoon snacks while attending the free Up On Top after-school program, the food comes from the San Francisco Food Bank. I’m a volunteer for Up On Top, and I appreciate being able to feed hungry kids.

When friends distribute groceries to neighborhood families at the Interfaith Food Pantry, the food comes from the San Francisco Food Bank.

Three of the outreach activities that my friends and I are involved in are sustained by the Food Bank. The Food Bank touches me personally, but I am not alone.

In fact, a network of over 200 food pantries get their supplies from the food bank.   An individual earning $14,079 a year is only eligible for $14 in Food Stamps monthly.  Folks like that need additional support from pantries.

Over 300 non-profit agencies “shop” at the Food Bank.  Some of the city’s largest meal programs, including Glide, St. Anthony’s and Project Open Hand, receive the bulk of the food they need to serve their clients from the Food Bank.

Charity Navigator, an independent monitor of non-profits, gives the San Francisco Food Bank 4 out of 4 stars for its efficiency and for money going where it’s supposed to.  97% of the Food Bank’s budget is dedicated to program expenses. Only 1/2 of 1% of its budget goes for administration.

The Food Bank provides badly needed support to a lot of local people. It’s well run.  It uses money for the right purposes.

At this holiday time, I give money to the Food Bank.

Will you please join me in helping hungry people get food?

Donate in the holiday spirit.   Donate for the charitable deduction on your income taxes. Donate because it will make you feel good.

Donate Now!  Please.

By |2010-12-12T06:35:23-08:00December 12th, 2010|Tips and Resources|0 Comments

Yet Another Way Flash Hurts Your Site’s Visibility

Since the middle of November Google has offered searchers a sneak peak of web pages in search results. This allows amped-up surfers a quick way to see if your site looks interesting enough for them to click on the link and visit you.

Obviously, having a page that looks good in preview will help you get visitors. Good news for Search Engine Optimizers like me, though. Suddenly, there is a whole new worry for web masters looking for traffic: how to tune your site for previews. (My original post on preview.)

Today while considering the effect of previews in attracting visitors to a site, I stumbled across another feature (bug?) of Google preview: it does not display previews of pages that use Flash. Instead Google preview shows a boring gray square:

Google Preview of Flash Page

Google Preview of Flash Page for Hotel at Casino Royale

When you’re looking for things to do in Las Vegas and you see pictures of happy people, pools, and shows on most listings and see the black and gray squares for this site, where do you think you’re most likely to click for more information?

Google acknowledges what it’s doing to Flash pages and other animated pages. It says that Google preview:

… currently does not support Flash, Silverlight, or Java applets. Flash-based content may be shown as a “puzzle piece” in the preview image. Font-replacement techniques that use Flash are currently not supported.

Terrific!

So, here’s another reason to avoid Flash on your pages: they’ll look like little puzzles when potential visitors see the previews in Google’s search results.

Fortunately, none of my client sites use Flash in a significant way.  But, if your site does use Flash, run to your web designer and tell them that you want to be seen on Google Preview.

By |2010-12-07T12:44:12-08:00December 7th, 2010|Web Design|0 Comments
Go to Top